Taylor Swift Effect helps Sunday Night Football ratings soar
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The Taylor Swift Effect is real, and a clear win for NFL ratings. The Kansas City Chiefs’ nail-biting win over the New York Jets on Sunday Night Football averaged about 27 million viewers on NBC and Peacock, according to NBC Sports. This makes it the most-watched Sunday TV broadcast since Super Bowl LVII this past […]
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Taylor Swift helped boost NFL ratings, but her power extends far beyond the league
Taylor Swift, a pop culture juggernaut, propels 'Sunday Night Football' to record ratings
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